Gradient Beverages launched Inversion Nitro Cocktails with a spot built around the simple yet essential ritual: “Shake it up.” By giving the can a strong shake before pouring, the nitrogen foam transforms the drink into a luxurious, bar-quality cocktail—anywhere, anytime. To bring this concept to life, we combined stop-motion animation with live-action footage shot at 120fps.

Shake It Up - Inversion Cocktails

PRODUCTION COMPANY
Cook Productions

PRODUCER
Douglas Cook

DIRECTOR / CINEMATOGRAPHER / EDITOR
Douglas Cook

STOP-MOTION ANIMATOR
Douglas Cook

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