Before The Sun - Teaser Reels

These twelve behind-the-scenes teaser reels form a cohesive social media campaign for Before The Sun, offering an intimate look into the handcrafted world behind the film. Designed as cinematic reels, each piece reveals the artistry of puppet construction, set design, and in-camera techniques, celebrating the tactile process at the heart of the project. Together, the series builds anticipation while highlighting the precision, experimentation, and passion that shape the film’s visual language.

The campaign also features key creative collaborations with RED Digital Cinema, Kessler Crane, and Laowa Optics, whose tools helped bring the film’s distinctive perspective to life.